Is It a Scam?
I received an email a few days ago from an individual interested in purchasing a large quantity of videotape. I quickly scanned the email. It was odd, but I just assumed he made an honest mistake....
View ArticleTracking Business Leads
Business leads are great. As a young entrepreneur or freelancer, leads give you a boost of encouragement. However, those leads are worthless if you can’t keep track of them. And if you can’t keep track...
View ArticleOn-Screen Cliches – The Dramatic Walk-Off
If you watch a lot of movies, you will soon pick up on certain devices that are used over and over again, like a car that won’t start when the killer is closing in on the main character. One of the...
View ArticleEthics Question – Producing Video For a Client’s Competitor
Video production is an industry full of variety. In my career, I have covered several different businesses, topics, people, and places. Browse through any video director’s client list and you will no...
View ArticlePublic Parc: Great Career Moments
Our free e-newsletter is distributed every first Monday of the month. Included in each issue is the “Public Parc,” a forum for discussing different topics pertaining to sales, marketing, advertising,...
View ArticleIt’s Okay to Make a Bad Video
Image via Wikipedia DishyMix is a podcast in which host Susan Bratton interviews well-known media, internet, and marketing executives. The goal is to provide listeners with insights on how to better...
View ArticleSnack-Sized Video vs. Big Plates Full of Video
Experts agree – online video will continue its growth over the next several years as consumption of video content continues to increase. In this video from Beet.TV, Jeff Cole, director of USC’s Center...
View ArticleYou Need It, and It’s More Important Than Social Media
Image via CrunchBase I hardly listen to the radio anymore. Since purchasing my iPhone about 18 months ago, I spend my time listening to podcasts centered on the specific topics that interest me. A...
View ArticlePublic Parc: Time Spent Watching Video
Our free e-newsletter is distributed every first Tuesday of the month. Included in each issue is the “Public Parc,” a forum for discussing different topics pertaining to sales, marketing, video, and...
View ArticlePublic Parc: Determining Your Search Terms
Our free e-newsletter is distributed every first Tuesday of the month. Included in each issue is the “Public Parc,” a forum for discussing different topics pertaining to sales, marketing, video, and...
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